Heterarchy and Higher Education

10 Oct

Nodism Sketches

Someone on Twitter – forgive me, I can’t remember who! – recently mentioned the book The Sense of Dissonance by David Stark at Columbia University. I hadn’t heard of the book and requested it from the library. Just in the first chapter (available on Stark’s book website here), I’m already finding some compelling stuff.

The concept of “heterarchy” is fascinating to me, in multiple contexts – including media and journalism, naturally. Stark discusses an example from the tech industry in detail in a later chapter. (It’s also used in other fields, as this Wikipedia entry demonstrates.)

Applying this idea to higher education is fascinating. Check out these paragraphs:

…in an increasing number of areas, many firms literally do not know what products they will be producing in the not so distant future. To cope with these uncertainties, instead of concentrating their resources for strategic planning among a narrow set of senior executives or delegating that function to a specialized department, heterarchical firms embark on a radical decentralization in which virtually every unit becomes engaged in innovation. That is, in place of specialized search routines in which some departments are dedicated to exploration while others are confined to exploiting existing knowledge, the functions of exploration are generalized throughout the organization.

These developments increase interdependencies between divisions, departments, and work teams within the firm. But because of the greater complexity of these feedback loops, coordination cannot be engineered, controlled, or managed hierarchically. The results of interdependence are to increase the autonomy of work units from central management. Yet, at the same time, more complex interdependence heightens the need for fine-grained coordination across the increasingly autonomous units. (p. 21)

…authority is no longer delegated vertically but instead emerges laterally. … A young interactive designer…expressed this succinctly: When asked to whom he was accountable, he replied, “I report to [the project manager] but I’m accountable to everybody who counts on me.” (pp. 22-23)

Stark also describes the role in heterarchical organizations of “diverse evaluative principles” (I skipped ahead to the book’s conclusion for this succinct statement):

The assets of the firm are adaptively increased when there are multiple measures of what constitutes an asset. The same is true at the societal level. Value is amplified when there is organized dissonance about what constitutes the valuable….We do better when more of us with varied voices ask this question from different standpoints of what is worthy. (p. 212)¹

His explanation raises all kinds of questions for me, including these:

  • What would it mean if higher ed institutions turned over responsibility for innovation to academic departments, asking them to envision completely new ways or radical innovations with which they could best accomplish their educational goals?
  • Would losing the organization offered by the larger university hierarchy lead to chaos — or, freed from the strictures of imagining only what would work within the context of the entire institution, could entirely new means of educating at the university level be envisioned?
  • Are faculty too socialized into and comfortable within existing hierarchies to embrace the interdependence and new accountabilities inherent to a heterarchical approach?
  • Would a heterarchical structure be compatible with current funding structures in place for higher ed? If not, what would be alternatives?
  • Are we maintaining “diverse evaluative principles” with regard to higher ed, or is the increasing focus on workforce preparation diminishing the value of higher education as a societal asset?

I don’t find much discussion of the links between “heterarchy” and higher ed. Here’s one connecting to the concept of “ecovillages”; here’s one in the British context; here’s one about K-12 education. Am I missing others?

The “heterarchy” concept is new to me, and it’s entirely possible I’ve misunderstood Stark’s thinking — and, I admit, I’m only about 25 pages into the book. I have no doubt that it’s about to get much more complicated in fun ways. But I love it when a new idea with so many potential applications gets my brain off and running.

What do others think, about the idea in general or about this application of it? Please share your thoughts.

¹ Stark, D. (2009). The sense of dissonance: Accounts of worth in economic life. Princeton, NJ: Princeton University Press.

Image by Flickr user Dan Zen.

Tags: , , , ,

New Post at MediaShift: Once Magazine

5 Oct

I have a new story up today at PBS MediaShift about Once Magazine, an iPad magazine that focuses on visual storytelling, especially photography. It’s great to see experiments like this one that help photographers find new ways to use their work and earn a living from their art.

Read more at MediaShift!

Tags: ,

Sign of the Times?

11 Sep

Borders, Tigard, OR, 9/10/11.

Here’s a magazine rack for sale at a closing Borders location.

Will more magazine racks be offered up for sale as the industry undergoes further changes?

I could probably use one at my house — but not for long. I’m migrating to iPad subscriptions as my print subscriptions expire. When will the magazine rack be obsolete, or used only for those few publications who truly need and justify the print medium?

Tags: ,

Remix This: Magazines as Media for Stable Narratives of Dissent

5 Sep

The parody New Yorker cover produced by the Church of Scientology.

I recently noticed an interesting magazine-related story on the New York Times site regarding the Church of Scientology’s publication and distribution of a new parody magazine. It attempts to counter The New Yorker‘s reporting on the church:

…the church has produced a 51-page glossy magazine and an accompanying three-part DVD that try to discredit The New Yorker, its writers, editors, fact-checkers and sources.

“The New Yorker: What a Load of Balderdash,” reads the cover headline on the publication, Freedom, which is registered as a copyright of the church and bills itself as offering “investigative reporting in the public interest.”…

The church singles out editors, fact-checkers and other New Yorker staff members who worked on the article by name and prints their photos. The church also uses what appears to be a surveillance photograph taken of Mr. Wright while he was conducting an interview at an outdoor cafe in Texas.

This strategy is creepy, ridiculous, and probably ineffective. However, the desire to create a magazine to spread an unusual (to say the least) perspective is intriguing. Why go to the expense and bother? Why not just use the Internet to mount a campaign against The New Yorker?

Maybe it’s that Internet campaigns are just too commonplace these days. Maybe the Scientologists thought the act of handing out paper magazines in front of the Condé Nast offices might garner more media attention. (I find only about 20 articles about the event in Google News Search, however.) I’m beginning to wonder if there is something else about magazines that makes them appeal to people seeking to propagate an unusual and easily modified (or even widely ridiculed) message.

My interest in this issue stems from a study I recently conducted on the Al Qaeda magazine Inspire, which unlike Freedom is entirely a digital publication, but is decently designed, and which co-opts many popular culture themes and styles in its content. Though its topic is vile, the medium used to present it is interesting. Why create a digital magazine, instead of continuing to use YouTube videos, message boards and the like to distribute digital terrorist recruitment materials?

I think that in this age of user-generated content, print and digital magazines may find a new role due to their ability to present what I’m calling “stable” narratives of dissent. Their paper form (or, when digital, unitary design) makes their content more difficult to modify and remix.

The benefits of the magazine form are probably valid for all activist or fringe groups. Some groups’ particular goals may intensify the risks of losing message control that accompany digital materials, making the magazine form even more useful. These advantages are added, of course, to magazines’ physical nature, which permits pass-along readership and confers a sense of legitimacy on their topics.

Scientology and Al Qaeda have different goals, to be sure, but the ability to present their own version of reality in the magazine format offers different opportunities from those provided by other lower-cost media. This unique, emerging sociocultural role and potential of magazines in our digital age is something I plan to explore further in my writing and research.

More ideas for me? Comment, please!

Tags: , , , ,

New Post at MediaShift: Training Magazine Professionals Today

5 Sep

When I was a senior at Trinity University, I took both the Magazine Writing and Magazine Production classes offered in the Department of Communication, even though I was an English major. I still have copies of my production class’s magazine, of which I was the editor.

Those two classes, taught by Sammye Johnson, had a major impact on the path of my education and my later career choices. While I was in grad school, I was fortunate to return to Trinity as a part-time instructor and to teach the production class myself. It was a great challenge, but was also lots of fun.

I was impressed and excited to learn, in the process of writing my latest MediaShift story, that some magazine classes are no longer producing print magazines, but instead have gone all-digital. Though I’m a little sad that the students won’t experience the anticipation and thrill of receiving their freshly printed magazines at the end of the semester, the new directions of these innovative courses are well-suited to today’s changing industry.

Read the full story here!

 

Photos and Photoshopping by me, with guest appearances from the When Words Collide textbook, the AP Stylebook for iPhone, Backpacker’s iPad edition via Zinio…and even a few print magazines, including Afar, Wired, Portland Monthly, and New Scientist.

Tags: , ,

Follow

Get every new post delivered to your Inbox.

Join 1,015 other followers