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A slide from this morning's class on the 2Screens app.

My first effort to teach using the iPad wasn’t entirely voluntary. The DVI-to-VGA adapter for my MacBook Pro failed, and because I couldn’t get a new one in time for my class this morning, I spent a frantic 45 minutes before class buying two new apps, tweaking my morning lecture to be compatible, and testing connections to be sure everything would work.

So, my complete list of technology employed in this morning’s class?

MacBook Pro, iClicker base and USB cable, iClicker instructor remote, iPad with dock-to-VGA adapter, 2Screens iPad app, iPhone with Bluetooth activated, 2Screens Remote iPhone app.

Whew! I arrived to class 15 minutes early to hook it all up.

This list of technology is not really what I anticipated when I first planned to teach using the iPad. I thought it would be pretty seamless: make my Keynote presentation with embedded videos, animation, etc., as usual; sync it to the iPad; connect it to the projector, and go, with my iPhone as the remote.

I forgot a couple of major issues along the way, though, and didn’t know some other key facts. The biggest drawback I wish I’d known is that the iPad doesn’t simply project whatever is on the screen. Only apps that have that capability will project. You can’t project items purchased from iTunes (thanks, Apple!). Apparently the YouTube and Netflix apps do project, but I haven’t tried them myself yet.

An obvious and class-specific problem: I use iClickers in this large class of 120 students to take attendance, give quizzes, and do participation activities. I can’t connect the iClicker receiver base to the iPad (no USB port and no compatibility). Therefore, the laptop still has to go to class with me anyway.

Also, I have iWork ’08 on my MacBook. The iPad version of Keynote only accepts files saved with Keynote ’09. This means I have to request an upgrade from my tech support folks. In the short term (very short, this morning), I have to export my Keynote file to PDF (losing all the video, transitions and animations), then flip through the PDF using an app called 2Screens.

2Screens ($4.99) is not bad. There’s very little explanation in the help menus or website about how to use it, but once you muddle through, you can show a PDF or PowerPoint file easily. It didn’t like my Keynote file this morning, and I’m still trying to figure out why (it may be too large). You can also draw on the slide, and your doodles project on the screen.

A screenshot of the 2Screens Remote app on my iPhone.

The 2Screens Remote app ($2.99) for the iPhone worked well for me via Bluetooth. There’s no preview of the next slide, which is annoying when you’re in the back of a lecture hall and wonder what’s coming up next, but a positive factor is that the Bluetooth connection still functions from that distance. Connecting via Bluetooth was easy – probably easier than the routine I hear that Apple’s Remote app requires over wifi, when you’re on a secure campus network.

My overall presentation experience was a little rough. I have also read online that Keynote on the iPad doesn’t even save all the characteristics created in the full version of Keynote, which may be a frustration even once I get upgraded to iWork ’09.

For some presentations, I could get by with the combination of tools I tried today, but for classes or other times I’m using lots of media, the iPad may not cut it yet.

On other fronts, I’ve had more success. I am enamored with the Attendance app ($3.99; suggested to me by Marcus O’Donnell), and am about to start using it not just for taking roll, but also for tracking group participation and selecting random students to harass, I mean question, in class. It creates groups for you as well based on imported CSV files (e.g., what Blackboard will export from your roster). I’m going to test that function this weekend now that add/drop is over.

A marked-up reading I assigned to some independent study students.

I’ve also had a great time using iAnnotate ($9.99) as a PDF reader and note-taker. I love being able to read, highlight, underline and create notes right in the app. These features have already saved me over 100 pages of printing this semester, helping me justify the app’s cost.

Three of my "notebooks" in the Chapters app.

Finally, for various other purposes, I’m finding the Chapters app ($3.99) extremely useful. I have a “notebook” for each of a couple of committees I’m on, one for class prep notes for my graduate seminar, one as a personal workout log, and so on. It’s cleanly designed and functional. I like that it dates each entry, but you can change dates to be past or future, so I can plan future classes and enter notes in advance. (Mismatched dates would drive me nuts.) I am thrilled to move toward paperless class sessions and committee meetings.

Gee Ekachai also pointed me to this resource for academics wanting to use the iPad productively, created by a professor at Marquette. There are some great tips there.

Have you found other ways to integrate the iPad into your teaching? Have solutions to my problems? I’d love to hear about them.

It hasn’t transformed my life. But some things are changing.

I got my iPad last week, a few days before the start of classes. I immediately procrastinated on finishing my syllabi by spending the better part of an evening setting it up with apps and files.

I’ll focus in this post on how the iPad has changed my experience as a reader so far, and follow up next week with a post about using the iPad in teaching after I’ve had a few more classes to test it out.

Screenshot of my Pulse setup; these are the first 3 of 20 feeds I've chosen.

News. I set up the slick Pulse app with feeds of local news from my local newspaper, the state news from the Sacramento Bee, investigative stories from California Watch, and a variety of other tech, higher ed, and knitting topics. (Yes, there is such a thing as knitting news.) These feeds, in combination with a perusal of the New York Times, BBC and AP apps, pretty much satisfied my morning news needs.

I experimented the first morning after setting this up by reading the newspaper after completing this iPad news routine, and found in it little I’d missed – the obituaries, letters to the editor, local lifestyle news. And, I can tweet an article from my local paper directly from Pulse without having to go to my browser, find the story (if I can), copy and paste the URL to Twitter, etc.

I am still debating whether I want to continue my newspaper subscription, but probably will out of loyalty to local journalism. That loyalty is still victorious over my desire to be more green. We’ll see how long it wins out.

Magazines. This one is an easier call. My magazine subscriptions are all going digital ASAP. As they expire, I’ll shift them over to the digital versions. I think almost all of my subscriptions are accessible digitally, and since most of them are digital replicas anyway, I don’t feel I’ll miss much besides the weight in my recycle bin. Even those I used to keep around – such as the occasional copy of Yoga Journal for a particular sequence, handy to have in print by the yoga mat – can be more easily stored and located on the iPad, which sits on the floor just as well.

Books. I bought one book on the iPad through the Kindle app. I am a heavy user of my local library, which efficiently brings requested books to my nearest branch. The free use of library books is much more appealing to me than the purchase of digital books from Amazon or Apple (especially for guilty-pleasure fiction I will never re-read). The one book I bought has a library waiting list of 600 people at the moment, so I was willing to spend $8 for the Kindle edition to avoid months of delay.

Using the iPad. I find it comfortable to read on the iPad, despite its weight and backlighting. I like that even with my severe myopia, I can make the text big enough to read without glasses – something I haven’t experienced comfortably since about sixth grade. The only challenge is reading on my dining table, where I have to turn the overhead lights off due to glare on the iPad’s shiny screen. Otherwise, I love having so much reading material on one device.

How has the iPad changed your reading experience? Am I the only one ready to end the print subscriptions, despite a lifelong love of print magazines? Please tell me I’m not the only traitor to the medium out there.

Photo by Ethan Hein on Flickr.

My iPad should be here any day. I’m looking forward to testing out the magazine apps that have been released. Though I’ve been underwhelmed by demos I’ve seen so far, I think we also have to give the magazine publishers a little credit: after all, the iPad has been available for, oh, a month now? For an industry that’s rather set in its ways, the response of many major magazines within a few months to this new medium has been somewhat remarkable. They have a long way to go to truly innovate with the tablet format, but at least they’ve made a start.

One of the things I’m most interested in for magazines on the iPad is the possibility of greater access to international magazines. I recently wandered the magazine shelves at a bookstore and pondered the variety of English-language publications from abroad that I’d love to buy, but that cost $12-15 for the imported paper editions. It would be fabulous to be able to access many of these on an iPad or similar device for a lower cost than the print edition.

An example: I’m a knitter. I especially like the British knitting magazines for their sense of style. Not that I’m a fashionista, but some of the American knitting magazines seem to be tailored (no pun intended) for an older audience, whereas the British publications I’ve seen include patterns and ideas for younger knitters. One of my favorites – The Knitter – is available at a local big-box bookstore for about $13 per copy. A U.S. subscription would cost over $100/year, which would be save some on the bookstore cover price, but still too pricey for this knitter.

Screenshot of The Knitter magazine, as shown on Zinio's Web-based digital replica.

I investigated on the Web to see if I could get the magazine in an electronic edition for less money. It would seem that an electronic edition of a British magazine could cost me the same as an electronic copy of an American magazine. I found I could buy a digital replica-style subscription to The Knitter via Zinio – a company that assists publishers in creating digital editions – for the grand total of…wait for it…about $100/year.

This makes no sense. Why wouldn’t a publication take advantage of the low cost of digital distribution to build its readership overseas, as well as within its own country? Surely it would make no difference whether a digital-edition reader is in the U.K. or in the U.S. Perhaps there is an advertising angle or other concern that I’m not considering, in which case I hope someone will set me straight in the comments. I have ordered yarn from a British supplier (yes, I am a dedicated knitter!). It would seem advertisers, especially those with online stores, would be happy to reach an international readership.

I’m hoping that magazines around the world will rapidly innovate to create new multimedia products – beyond just digital replicas – and then will make them affordably accessible to global audiences. Not only would doing so make it possible for their magazines to be read more widely, but it would also increase the flow of information around the world, in multiple languages and with a variety of topics, and that’s always a good thing.

My new post on “How Magazines Use Social Media to Boost Pass-Along, Build Voice” was published at MediaShift this week. In it, I discuss the many ways magazines are starting to employ Twitter, Facebook, and other social media to connect with their audiences and build their brands:

The lines distinguishing magazines’ print and online content, their social media projects and their advertising will probably continue to blur.

“It might take 10 years until we figure out how to master this,” said [Matt] Milner [vice president of social media and community for Hearst Magazines Digital Media]. “Social media transcends departments — it’s beyond edit, beyond sales. It will inform more and more content decisions in a good way, but it’s going to take a little while.”

In my introductory media class today, I showed a video created by Wired magazine displaying their iPad/tablet edition prototype, and discussing their process of developing it.

Screenshot by Flickr user myuibe.

The big question that arose both in developing my MediaShift post and in my class this morning was: how will editorial and advertising content work together and yet also still remain distinct in this new form?

This seems like an ethical issue that hasn’t been explored fully just yet, as we ogle the iPad and consider its possibilities for shiny new content. (I include myself in that ogling.)

I’d like to know more about how magazines plan to deal with monetizing editorial content by increasingly integrating revenue-generating opportunities – like product purchase options – into editorial content, and how interactive advertising will co-exist with more traditional forms of editorial content. Advertisers will definitely want to take advantage of these opportunities, and magazines need to begin transitioning to this paradigm, as do other print media.

Though the editorial and advertising wall has always been more porous than it appeared, will the iPad bring it crashing down? I don’t think that’s too likely, but there are certainly some significant ethical and editorial concerns involved in its integration into the magazine world.

How far are readers willing to endure the integration of ads into content? What about e-books with built-in ads and links to the Web sites of products that are mentioned? This will be an interesting journey.

Photo by me. Just imagine that my iPhone is really big. There. An iPad with magazines around it.

I know it’s early yet in the discussion of how print media will adapt for tablet platforms like Apple’s iPad. But one thing I hope will eventually develop for magazines in particular is a movement away from the reliance on a simulacrum of the printed page.

Almost every iPhone app I have that involves prolonged reading of text asks me to flip a “page” with my finger to move on. It’s not the motion that I object to, but rather the notion that my reading on this new platform has to be a simulation of turning paper pages in an actual publication. Do the app developers think so little of us that they imagine we can’t understand any other sort of interface?

No, of course not; and users have easily adapted to the iPhone’s unique set of controls. And now it’s time to start doing some serious reimagining of what print content will look like on a larger touch-enabled platform like the iPad. Magazines, with their emphasis on creative design, can be the leaders in this effort.

We can go beyond just thinking about fitting a paper page’s content onto the screen of the tablet and worrying only about usability. Instead, can we imagine a magazine as something other than ads, departments, columns, a feature well, etc., all pre-ordered for consumption front to back? The manipulable and customizable nature of a magazine on an iPad can go far beyond the print magazine simulacrum.

Maybe the iPad magazine’s table of contents will be like the queue on Hulu that allows viewers to program their own order of video consumption. For fashion magazines, features could be added that allow you to try on models’ clothes, hairstyles and makeup by touching and moving them around atop your own uploaded picture. Ads could be “torn out” with a multi-touch swipe and saved to a portfolio or shopping list (making readers’ responses more measurable at the same time). Recipes, articles and so forth could also be saved and arranged like the photo albums shown in the iPad preview. And I’m sure there are a thousand other ideas even better than those.

I know Conde Nast, Time and others are already working on iPad-specific apps for their magazines. I wonder how they will move beyond the print simulacrum to take full advantage of the tablet. As a magazine fan, I’ll look forward to seeing what they develop, and I hope it’s truly innovative.